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Module 1:
Fundamental Digital Transformation


This course provides an easy-to-understand introduction to Digital Transformation and how it relates to business, technology, data and people. Coverage includes the benefits, risks and challenges of Digital Transformation, as well as its business and technology drivers. Also explained are the characteristics of building customer-centric automation solutions, along with an insightful exploration of data intelligence origins, sources, methods and utilization types, as well as manual and automated intelligent decision-making delegated to humans and machines.

The following primary topics are covered:

  • – Understanding Digital Transformation
  • – Benefits of Digital Transformation
  • – Challenges of Digital Transformation
  • – Digital Transformation Business and Technology Drivers
  • – Understanding Customer-Centricity
  • – Product-Centric vs. Customer-Centric Relationships
  • – Relationship-Value Actions and Warmth
  • – Omni-Channel Customer Interactions
  • – Customer Journeys and Customer Data Intelligence
  • – Data Intelligence Basics
  • – Data Origins and Data Sources
  • – Data Collection Methods and Data Utilization Types
  • – Intelligent Decision-Making
  • – Computer-Assisted Manual Decision-Making and Conditional Automated Decision-Making
  • – Intelligent Manual Decision-Making vs. Intelligent Automated Decision-Making
  • – Direct-Driven Automated Decision-Making and Periodic Automated Decision-Making
  • – Realtime Automated Decision-Making

Duration: 1 Day

Taking the Course at a Workshop

This course can be taken as part of instructor-led workshops taught by Arcitura Certified Trainers. These workshops can be open for public registration or delivered privately for a specific organization. Certified Trainers can teach workshops in-person at a specific location or virtually using a video-enabled remote system, such as WebEx.

Visit the Workshop Calendar page to view the current calendar of public workshops.

Visit the Private Training page to learn more about Arcitura’s worldwide private workshop delivery options.

Taking the Course via an eLearning Study Kit

This course can be completed via self-study by purchasing an eLearning study kit subscription, which includes online video lessons, as well as online and offline access to the electronic course materials and additional supplements and resources designed for self-paced study and exam preparation.

Visit the eLearning Study Kits page for more information about eLearning study kits.

Visit the Digital Transformation online store for purchasing information.

Taking the Course via a Printed Study Kit

This course can be completed via self-study by purchasing a printed study kit, which includes the full-color course materials as well as additional supplements and resources designed specifically for self-paced study and exam preparation.

Visit the Printed Study Kits page for more information about full-color printed study kits.

Visit the Digital Transformation online store for purchasing information.